Nathan Didier School of Web Mastery
Want to Become a Master of Web Development, SEO and Marketing?
Websites can generate business, encourage fellowship among like-minded prospects and customers as well as deliver important or resourceful information.
If your small business is entirely local, it is likely that search engines have been used to find a business similar to yours. No Website, No Search Traffic, Less Business.
Many businesses have services and products that are intended for local use. These businesses still need a website.
Search Engine Optimization
Search Engine Optimization (SEO) is the action of optimizing your website content to get organic (unpaid) traffic. It can also have a profound effect on paid traffic. SEO is a necessary focus if you want your business to succeed even more.
If the goal is to get your website ranked the highest as possible on search engines, you’ll want to be as searchable as possible.
A Few Key Points:
1) Create quality content consistently.
2) Keywords are significant and still relevant today.
3) Have a mobile friendly website.
4) Build reputable links to your content, consistently.
*Remember that SEO is the source of driving ORGANIC traffic.
How to drive immediate traffic is by paid advertisement.*
One method of immediately improving traffic to your website is by paying for ads. By putting your ads in search engines like Google and social platforms like Facebook, you are able to drive instant traffic to your website.
It is important to research and test which keywords and advertisements are used to best drive traffic. Make certain to maintain records of your activity to see what isn’t working as well as what is.
Every businesses has different services, product offerings, clients and customers. Figuring out a custom strategy, balancing both paid ads while optimizing for organic traffic is most often the best approach.
*Paid Traffic requires an extra budget to manage
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Not sure exactly where to start? Let’s get on a call and I will help you figure that out!